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LBB The Influencers: Should Brands Have Control Of Creative Execution?
Posted on | by MCA EditorMCA Founder Pat Murphy had a conversation with Little Black Book about benefits and drawbacks of brands working directly with independent suppliers.
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Bulgaria is a well kept production secret
Posted on | by MCA Editor
Little Black Book and MCA Announce Launch of Creative Intelligence
Posted on | by Tilly Marsden
Today Little Black Book (LBB) and Murphy Cobb Associates (MCA) have announced the launch of Creative Intelligence, a unique global solution that supports a streamlined direct-to-client creative approach.
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An Expert’s View on The Future of Production
Posted on | by MCA Editor
In House Production Company Engagements – Safety Check
Posted on | by MCA Editor
The Agency Model: Will it Survive 2017?
Posted on | by MCA EditorLittle Black Book Online interviewed Pat and they discussed whether next year may be the beginning of the end for the established agency model.
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Digital Media Distribution – a view from a simpleton
Posted on | by Patrick MurphyNo one seems to have written anything about the world of distribution
from an independent perspective. I believe I have a unique point of
view having crossed over from agency production world to help set up
Adstream in 2003.
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