What a great afternoon it was at the Google Academy on Friday 7th of February 20 for MCA’s “Navigating Your Digital Challenges in 2020” event. Thank you to every one who came, spoke or helped.
Emanuele Inforzato of Google revealed the URL that shows how data future-proofed your business is.
Janet Inglis of MCA shared how sharing is everything when it comes to your digital agency partners
Victor Knapp of MediaMonks demonstrated how you can create content at high volume and speed, and still pick up Lions at Cannes
Sir Martin Sorrell delivered a masterclass (by VC from NY) on keeping data, creativity and programmatic in balance, and the need for companies to move at speed in order to thrive in the new world.
And our panel of Dan Zell of Decoded, George Bozovic of Deloitte Digital, Tyrone Hannick of Mother London, and Tahir Basheer of Sheridans LLP mused on the biggest data question of the day – the correlation between purchases of bin bags and courgettes in Dutch supermarkets.
If you would like to watch their presentations, then click on these links.
Emanuele Inforzato; https://www.youtube.com/watch?v=VaNHDAlBvrU&feature=youtu.be
Janet Inglis; https://www.youtube.com/watch?v=cfH2kJcMLxw&feature=youtu.be
Victor Knaap; https://www.youtube.com/watch?v=0BO0yK-pNR8&feature=youtu.be
Sir Martin Sorrell; https://www.youtube.com/watch?v=kiC5WDQ3mPE&feature=youtu.be
Panel discussion; https://www.youtube.com/watch?v=sGpdUA5VNbA&feature=youtu.be